Ways To Get Web Traffic With Keyword Research

Web Traffic Video

Would you be interested in knowing what keywords Google think are the most relevant to your search query?  Would you like results returned to be updated all the time?  How about being able to access the information for free?

And in addition what about if I told you that you could get all this information using nothing but Firefox (or any other browser)  and a regular Google search?

At least a little bit interested?  Good, lets get into the detail….

Firstly lets take a step back and discuss relevance, as this term is at the very core of Googles search engine results.

Google wants to give the searcher with extremely accurate and relevant results that it can.  They know that if they fail to provide this info, it’s probable that searchers will stop using their services altogether, and no searchers means no advertising revenues which is their primary source of income!

For a prime example of a search engine dropping the ball, spend a second for AltaVista?  Back in the day it was the most used search engine, and almost overnight (not quite) was displaced from 1st position to Google because they dropped the ball with relevance.

I doubt there is such a thing as search engine loyalty (at least not for the average search engine user).  If a better alternative comes along, the average user will just start using that search engine.

Trust me when I say The Powers To Be At Google are very aware of this, and put enormous thought and manpower into making sure that when you use Google, the results returned are highly related to your the search term you used.

They have to keep the average searcher happy so that they use Google all the time.

Shred Internet Marketers have, of course located methods to “game” Google in previous years, so that their own sites come up instead of what should be the most relevant pages, and such tricks are still used in  modern times.

Usually these techniques are found by Google who is getting cleverer at locating these types of hacks.

Google seems to get it right most of the time, and certainly more than the other major search engines at this point in time.

Ok so given that Google is now providing the most relevant information and has the biggest user base when compared to any other search engine, and that its clear that their primary goal is information relevance to their users, does it not make sense to go to their search results and be using this information more when conducting keyword research?

For example lets say your searching for the keyword phrase web traffic

When I typed in search term into google, I got back  list of current pages that Google tell us are the most relevance to that search term (along with a host of ads).

But in additional to these results at the bottom of the page they also provide (and here is the key)….

Searches RELATED to: targeted web traffic (Their words).

Hmm interesting a list of keywords that Google think are relevant to my search.

Google actually display to you the keywords that they believe are the most relevant to your search phrase.

Now if you do some research about this, there is some speculation on how google decide on what search terms are displayed, but in any event you think I believe it’s certainly worth investigating further, isn’t it?

In my testing I found the keywords it came up with seemed to be terms heavily searched on.

In the case of web traffic, the keyword phrases I got back were

increase web traffic
free web traffic
buy web traffic
google web traffic
web traffic report
web traffic generator
web traffic monitoring
measure web traffic

They all seem pretty related to my original search.

And you can drill down by clicking on a search term to get relevant keywords to that phrase.  For example I could have clicked increase web traffic and obtained a list of related search terms that relate to that term.

This is getting interesting.   Before you discount this technique compared to using your favorite keyword tool, I would ask that you consider the following.

1)  The information from these searches are directly from Googles data banks, so the information has not been corrupted in any way.

Many keyword tools don’t use information from Google at all (Wordtracker) or combine information from many sources.  Here we have information direct from the source!

2) The information returned from Google is of course very up to date, unlike a lot of other keyword research information that can be months out of date.

I am not suggesting that you abandon all other keyword tools in favor of this technique, but I do recommend you check it out.  With all the latest whiz bang all conquering, overly hyped software tools that seemingly gets released everyday, sometimes it pays to take a step back and go back to just using a very simple method like searching in Google!

In my case, I actually use this technique in conjunction with other keyword tools, and get the best out of both worlds.  My two favorite keyword research tools currently are Nichebot and Market Samurai (google them).

I find the best use of this technique is when searching new niches, or when establishing the viability of getting into a particular market.

One final thing to note is that unfortunately not all keywords are supported.  Sometimes there are no related searches come back for a given keyword, but given that it’s free I’m happy to not be too worried about that oversight.

And occasionally I have to say the search terms returned seem a little bizarre.  But this seems to be in more unusual niches that perhaps Google have not collected enough information for (my speculation).

Get out there and take a look at the related search function in Google.  The search terms that come back might end up being very useful.

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Tagged with: buy web site traffic • buy website traffic • increase site traffic • page one of google • page one on google • take over page one • targeted web traffic • web traffic

Filed under: Internet Marketing

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